Before reading Savage's article, I was not aware that there were so many facets to communication. He tells us that communication "is an exceedingly complex process in which people, behavior, and objects transmit information, ideas, and attitudes."
I didn't realise the power of our non-verbal behaviour to send messages. Our unintentional communication can influence negatively the intentional communication we are attempting to transmit, so we need to be cognizant of this when imparting information, ideas and attitudes to others. For instance, if we are able to describe to visitors the wonderful resources available in our library but do not offer a welcoming greeting when they enter or answer their questions in a non-threatening manner, we are showing them that yes, we may have a state-of-the-art facility, but they're not really welcome to use it.
Communication can only be a two-way process when information, ideas and attitudes flow in an upward and downward motion between all members of the school community.
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